In part one of this series I covered the need for digital agencies to stand out to thrive, and how one path to elevation is to evolve their practices from tech implementation to strategic business partners. This lets them engage clients earlier in their thought process — helping them understand how to define success in the first place and what resources they’ll need to succeed in addition to technology, etc.
The public sector faces a unique set of challenges on the web: from a high bar for security to non-negotiable mandates for accessibility. They often can’t go full “digital native” since that would cut off some constituents, but the comparison for what good looks like is consumer-grade software. Legacy processes and platforms slow everything down. In a landscape where institutions have existed for decades, if not a century or more, overcoming these challenges requires a flexible and innovative approach.
Sometimes I'm in the mood to read deeply. When I edited the study guide for our certification test, I printed out over 200 pages of a PDF. I read closely. I made notes in pen. I translated those notes into Google Docs suggestions, and then I read a bunch more.
Let me preface this story with the confession that I collect certifications a lot like other people collect stamps or coins. From becoming the first Certified Professional Manufacturers representative in the plumbing industry to my latest WebOps Certified Developer, I enjoy the learning experience that comes with the process of becoming certified.
Wildfire Ideas is a multidisciplinary marketing agency helping clients achieve digital excellence since 2012. With a history of working on Cold Fusion, AWS and Liquid Web, the agency eventually adopted WordPress.
America’s healthcare system resists quick changes. The Covid pandemic, with its pressure on bed capacity, staff preparedness and access to reliable information, aggravated the problems. But moving faster is possible thanks to advances in technology.
It’s no surprise the traditional website relaunch model frequently fails to deliver the promised business velocity. Instead of catching up, the website lags further and further behind. Because the website is the company’s most valuable digital asset, eventually that becomes unacceptable and someone will be brought in (or promoted) with a mandate to fix it. Again.
Customers with access to Pantheon's Front-End Sites can now opt-in to a faster build pipeline. I'm excited and I've already opted in for our Documentation website, docs.pantheon.io, which is built in Gatsby and runs on Front-End Sites.