Drupal and WordPress

A Guide to Choosing the Best CMS for Your Needs

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Pantheon Supports Drupal and WordPress

Drupal vs WordPress

The differences and how to choose

Drupal vs WordPress: The Big Picture

WordPress is used by 43.2% of websites globally. However, its flexibility and user-friendly interface don’t equate to universal suitability. When we narrow the focus to the top 10,000 sites, we find that WordPress powers 13% of these elite sites, while Drupal runs 3%.

This percentage shift among the internet's leading websites hints at a more nuanced debate about CMS choice than a mere popularity contest.

Pantheon’s support for both CMSs is a recognition of the distinct strengths and unique advantages each platform brings to the table:

  • WordPress, with its ease of use, extensive plugin ecosystem and vibrant community, offers unparalleled familiarity and extensibility for a wide range of users. 
  • Drupal excels in areas requiring complex data organization, customizability and scalability, making it a go-to choice for websites with intricate needs.

Educated + Impartial

At Pantheon, we work with both WordPress and Drupal. However, there are meaningful differences between them.

Whether you're a small business owner, a content creator, or part of a large organization, we are here to guide you through the process, helping you weigh up the pros and cons to choose the best CMS for your website's success in 2024 and beyond!

Image

Drupal and WordPress Logos Over a Cupped Hand

Interpreting the Differing Philosophies of WordPress & Drupal

While on the surface, WordPress and Drupal offer similar technical abilities, powering websites with equal effectiveness, they have different underlying philosophies.

WordPress aims to "democratize publishing" by simplifying the user experience and making web publishing accessible to as many people as possible. On the other hand, Drupal caters to ambitious site builders who seek granular control over their website's functionality and appearance.

This difference stands out prominently when comparing WordPress's Block Editor (initially known as Gutenberg) to Drupal's Layout Builder. Both are core CMS features that empower users to build complex pages that intermix text, multimedia elements, listings of other content, and more. The checklist of features is very similar on both sides.

But WordPress Block Editor started as a replacement for the traditional WYSIWYG editor and has grown outward to increase in complexity and power. It is a content editing tool first that has expanded toward "Full Site Editing." Drupal's Layout Builder covered similar ground but moved in the opposite direction. It started with ideas popularized in the Panels ecosystem of modules made for ambitious site builders who wanted to control layouts visually (hence the name "Layout Builder"). From there, it has taken over the content editing for many pages on many sites, including the one you're reading now.

Neither of these approaches is better or worse universally. It depends on the structures and preferences of your team.

Ease of Use

The technical expertise required to set up and manage a website can significantly influence your decision, especially if you aim to empower multiple teams within your organization to publish content efficiently.

WordPress is known for its user-friendly interface, allowing individuals and organizations to get a site up and running quickly, even without extensive development experience:

  • It's an ideal choice for organizations that desire a platform where multiple teams can publish content without constant reliance on a developer. 
  • It offers an extensive range of themes and plugins that enable users to customize their sites to their specific needs without delving into code.

Drupal, however, has a steeper learning curve:

  • It has a more complex interface and granular control over content management and site configuration.
  • It caters to more ambitious site-building projects that require a high degree of customization and scalability.
  • With the introduction of the Olivero theme in version 10, Drupal now boasts a more modern interface and a more powerful templating system, making it friendlier to new users without sacrificing the platform's robust capabilities.
  • It excels in providing multilingual solutions and offers superior native support for multilingual sites.

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Hand holding Drupal and WordPress logos

So which CMS is better, Drupal or WordPress?

The differences do not inherently point to one CMS being superior to the other; rather, they reflect distinct priorities and philosophies. To determine which platform is more aligned with your specific needs and goals of your project, consider:

  • The importance of speed versus scalability.
  • The ease of setup compared to the desire for detailed control.
  • The optimization for various roles within your organization – authors, editors, designers and developers.

Travelopia decided to migrate to WordPress as the ability for marketers to self-publish quickly and confidently was a massive sell. On top of that, “The number of developers who can work with WordPress is much larger than Drupal. So, adopting WordPress was not just for marketing reasons but also for developer and partner availability.” Sree Balakrishnan, Technology Director – Innovation and Products at Travelopia

Monotype chose Drupal as their CMS due to its flexibility and greater customization. In addition, “There’s a lot of energy and passion and excitement in the [Drupal] community. You could go into Drupal.org if you are running into a problem, post a question and there’s a good chance in 24 hours somebody’s going to respond. My teams love it!” Mackenzie Pollock, Senior Digital Product Experience Manager at Monotype.

To further assist in your decision-making process, consider the questions in the section below to guide you through evaluating your project's needs against what each CMS can offer.

If you are still on the fence and unable to decide which platform will serve your project best, speak with a Pantheon expert today! Our team will help you navigate your options and choose the CMS that best suits your project's requirements.

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Drupal and WordPress Logos Over a Cupped Hand

Security and Performance

Which Is More Secure?

The vast popularity of WordPress makes it a common target for hackers. WordPress's architecture and norms allow plugins considerable access to the core system, including the ability to modify or add PHP files. This can potentially be abused to inject malicious code. 

Pantheon mitigates these risks by ensuring that code changes can only be made through a git-based deployment pipeline.

The Drupal community adopts a proactive approach to security, with a robust team releasing fixes for both the Drupal core and modules weekly. These updates also come with detailed security advisories that rate vulnerabilities on a 25-point scale.

For critical updates, the Drupal Stewards Program (of which Pantheon is a founding partner) provides advanced warnings, showcasing a structured and transparent approach to security management.

Adding an extra layer of safety, Pantheon provides additional security benefits for websites built on either WordPress or Drupal, including:

These measures enhance the inherent security features of WordPress and Drupal, offering peace of mind to website owners and administrators.

Performance and Speed

WordPress, while capable of delivering high performance, requires careful optimization. The temptation to install more and more plugins or a visually appealing but poorly coded theme can significantly degrade performance. However, when optimized properly, WordPress sites can run efficiently and effectively.

Performance-wise, Drupal is designed to scale more smoothly as the volume and complexity of content grows, enabling faster queries and quicker response times. This efficiency makes Drupal adept at handling large websites with thousands of pages. 

You can further enhance Drupal’s performance through extensions that enable caching and other optimizations.

When evaluating websites based on Core Web Vitals, an essential metric for website performance, Drupal has an edge over WordPress. Studies indicate that 50% of Drupal sites achieve a “passing” grade, compared to 30% for WordPress sites. This suggests that, on average, Drupal sites may be better optimized for performance metrics that matter most to users and search engines.

It's important to note that hosting solutions can dramatically affect security and performance. Pantheon, the fastest hosting platform on the planet, boasts impressive response times for both WordPress and Drupal sites thanks to our tuned origin infrastructure and Global CDN.

Image

Drupal and WordPress Logos Over a Cupped Hand

Shared Strengths

Of course, Drupal and WordPress have many shared strengths. Here are some of them:

  • Both are open-source CMSs built on the LAMP stack.
  • Both have a large ecosystem of contributed functionality and themes. 
  • Both enable developers to use a command line interface (CLI) and connect to a built-in API.
  • Both have very active communities of thousands of professionals who hold regular events, deliver training sessions, write books, host podcasts, offer help in forums and much more.
  • Both have a robust long-term future backed by countless companies, unlike many other proprietary technologies tied solely to the fortunes of one company.

Search Engine Optimization (SEO)

Both Drupal and WordPress recognize the critical importance of SEO and offer powerful tools and features to support website owners for search engine visibility.

Drupal has been constructed with a keen eye for SEO best practices and the availability of various modules designed to enhance a website's visibility and ranking on search engines. 

Recent updates to Drupal have focused on refining and expanding its SEO features, including improvements in handling meta tags, integrating structured data more seamlessly and ensuring the proper use of canonical URLs. 

Like Drupal, WordPress is well-optimized for SEO out of the box and boasts extensive plugins to enhance SEO. These plugins allow for high customization and optimization, from improving on-page SEO elements to generating more complex XML sitemaps than those automatically created by WordPress

While WordPress does offer basic XML sitemap generation natively, the consensus among SEO professionals is that for more sophisticated and tailored SEO needs, utilizing a dedicated plugin would provide additional functionality and better results.

Image

Drupal and WordPress Logos Over a Cupped Hand
The Big Picture

Drupal vs WordPress: The Big Picture

WordPress is used by 43.2% of websites globally. However, its flexibility and user-friendly interface don’t equate to universal suitability. When we narrow the focus to the top 10,000 sites, we find that WordPress powers 13% of these elite sites, while Drupal runs 3%.

This percentage shift among the internet's leading websites hints at a more nuanced debate about CMS choice than a mere popularity contest.

Pantheon’s support for both CMSs is a recognition of the distinct strengths and unique advantages each platform brings to the table:

  • WordPress, with its ease of use, extensive plugin ecosystem and vibrant community, offers unparalleled familiarity and extensibility for a wide range of users. 
  • Drupal excels in areas requiring complex data organization, customizability and scalability, making it a go-to choice for websites with intricate needs.

Educated + Impartial

At Pantheon, we work with both WordPress and Drupal. However, there are meaningful differences between them.

Whether you're a small business owner, a content creator, or part of a large organization, we are here to guide you through the process, helping you weigh up the pros and cons to choose the best CMS for your website's success in 2024 and beyond!

Image

Drupal and WordPress Logos Over a Cupped Hand
Two Philosophies

Interpreting the Differing Philosophies of WordPress & Drupal

While on the surface, WordPress and Drupal offer similar technical abilities, powering websites with equal effectiveness, they have different underlying philosophies.

WordPress aims to "democratize publishing" by simplifying the user experience and making web publishing accessible to as many people as possible. On the other hand, Drupal caters to ambitious site builders who seek granular control over their website's functionality and appearance.

This difference stands out prominently when comparing WordPress's Block Editor (initially known as Gutenberg) to Drupal's Layout Builder. Both are core CMS features that empower users to build complex pages that intermix text, multimedia elements, listings of other content, and more. The checklist of features is very similar on both sides.

But WordPress Block Editor started as a replacement for the traditional WYSIWYG editor and has grown outward to increase in complexity and power. It is a content editing tool first that has expanded toward "Full Site Editing." Drupal's Layout Builder covered similar ground but moved in the opposite direction. It started with ideas popularized in the Panels ecosystem of modules made for ambitious site builders who wanted to control layouts visually (hence the name "Layout Builder"). From there, it has taken over the content editing for many pages on many sites, including the one you're reading now.

Neither of these approaches is better or worse universally. It depends on the structures and preferences of your team.

Ease of Use

The technical expertise required to set up and manage a website can significantly influence your decision, especially if you aim to empower multiple teams within your organization to publish content efficiently.

WordPress is known for its user-friendly interface, allowing individuals and organizations to get a site up and running quickly, even without extensive development experience:

  • It's an ideal choice for organizations that desire a platform where multiple teams can publish content without constant reliance on a developer. 
  • It offers an extensive range of themes and plugins that enable users to customize their sites to their specific needs without delving into code.

Drupal, however, has a steeper learning curve:

  • It has a more complex interface and granular control over content management and site configuration.
  • It caters to more ambitious site-building projects that require a high degree of customization and scalability.
  • With the introduction of the Olivero theme in version 10, Drupal now boasts a more modern interface and a more powerful templating system, making it friendlier to new users without sacrificing the platform's robust capabilities.
  • It excels in providing multilingual solutions and offers superior native support for multilingual sites.

Image

Hand holding Drupal and WordPress logos
Which is Better?

So which CMS is better, Drupal or WordPress?

The differences do not inherently point to one CMS being superior to the other; rather, they reflect distinct priorities and philosophies. To determine which platform is more aligned with your specific needs and goals of your project, consider:

  • The importance of speed versus scalability.
  • The ease of setup compared to the desire for detailed control.
  • The optimization for various roles within your organization – authors, editors, designers and developers.

Travelopia decided to migrate to WordPress as the ability for marketers to self-publish quickly and confidently was a massive sell. On top of that, “The number of developers who can work with WordPress is much larger than Drupal. So, adopting WordPress was not just for marketing reasons but also for developer and partner availability.” Sree Balakrishnan, Technology Director – Innovation and Products at Travelopia

Monotype chose Drupal as their CMS due to its flexibility and greater customization. In addition, “There’s a lot of energy and passion and excitement in the [Drupal] community. You could go into Drupal.org if you are running into a problem, post a question and there’s a good chance in 24 hours somebody’s going to respond. My teams love it!” Mackenzie Pollock, Senior Digital Product Experience Manager at Monotype.

To further assist in your decision-making process, consider the questions in the section below to guide you through evaluating your project's needs against what each CMS can offer.

If you are still on the fence and unable to decide which platform will serve your project best, speak with a Pantheon expert today! Our team will help you navigate your options and choose the CMS that best suits your project's requirements.

Image

Drupal and WordPress Logos Over a Cupped Hand
Security and Performance

Security and Performance

Which Is More Secure?

The vast popularity of WordPress makes it a common target for hackers. WordPress's architecture and norms allow plugins considerable access to the core system, including the ability to modify or add PHP files. This can potentially be abused to inject malicious code. 

Pantheon mitigates these risks by ensuring that code changes can only be made through a git-based deployment pipeline.

The Drupal community adopts a proactive approach to security, with a robust team releasing fixes for both the Drupal core and modules weekly. These updates also come with detailed security advisories that rate vulnerabilities on a 25-point scale.

For critical updates, the Drupal Stewards Program (of which Pantheon is a founding partner) provides advanced warnings, showcasing a structured and transparent approach to security management.

Adding an extra layer of safety, Pantheon provides additional security benefits for websites built on either WordPress or Drupal, including:

These measures enhance the inherent security features of WordPress and Drupal, offering peace of mind to website owners and administrators.

Performance and Speed

WordPress, while capable of delivering high performance, requires careful optimization. The temptation to install more and more plugins or a visually appealing but poorly coded theme can significantly degrade performance. However, when optimized properly, WordPress sites can run efficiently and effectively.

Performance-wise, Drupal is designed to scale more smoothly as the volume and complexity of content grows, enabling faster queries and quicker response times. This efficiency makes Drupal adept at handling large websites with thousands of pages. 

You can further enhance Drupal’s performance through extensions that enable caching and other optimizations.

When evaluating websites based on Core Web Vitals, an essential metric for website performance, Drupal has an edge over WordPress. Studies indicate that 50% of Drupal sites achieve a “passing” grade, compared to 30% for WordPress sites. This suggests that, on average, Drupal sites may be better optimized for performance metrics that matter most to users and search engines.

It's important to note that hosting solutions can dramatically affect security and performance. Pantheon, the fastest hosting platform on the planet, boasts impressive response times for both WordPress and Drupal sites thanks to our tuned origin infrastructure and Global CDN.

Image

Drupal and WordPress Logos Over a Cupped Hand
Shared Strengths

Shared Strengths

Of course, Drupal and WordPress have many shared strengths. Here are some of them:

  • Both are open-source CMSs built on the LAMP stack.
  • Both have a large ecosystem of contributed functionality and themes. 
  • Both enable developers to use a command line interface (CLI) and connect to a built-in API.
  • Both have very active communities of thousands of professionals who hold regular events, deliver training sessions, write books, host podcasts, offer help in forums and much more.
  • Both have a robust long-term future backed by countless companies, unlike many other proprietary technologies tied solely to the fortunes of one company.

Search Engine Optimization (SEO)

Both Drupal and WordPress recognize the critical importance of SEO and offer powerful tools and features to support website owners for search engine visibility.

Drupal has been constructed with a keen eye for SEO best practices and the availability of various modules designed to enhance a website's visibility and ranking on search engines. 

Recent updates to Drupal have focused on refining and expanding its SEO features, including improvements in handling meta tags, integrating structured data more seamlessly and ensuring the proper use of canonical URLs. 

Like Drupal, WordPress is well-optimized for SEO out of the box and boasts extensive plugins to enhance SEO. These plugins allow for high customization and optimization, from improving on-page SEO elements to generating more complex XML sitemaps than those automatically created by WordPress

While WordPress does offer basic XML sitemap generation natively, the consensus among SEO professionals is that for more sophisticated and tailored SEO needs, utilizing a dedicated plugin would provide additional functionality and better results.

Image

Drupal and WordPress Logos Over a Cupped Hand

If WordPress and Drupal were biological organisms, they’d share 99% of their DNA.

Choosing Drupal, WordPress, or Both

So, when it comes down to it, how do you choose between the two? Ask yourself these six questions to figure out which is the best for you:

1. Is your content highly structured and interrelated?

Put another way, is your content more like articles or albums? Articles consist mostly of information used in a single place - that specific article. Albums have many different pieces of information (artist, genre, songs, release date, cover art, etc.) that you may wish to sort by (e.g. most recent albums), dig deeper into (e.g. artist’s biography), cross-link (e.g. all albums by this artist), and so on.

Drupal and WordPress both allow you to create content in either way (sometimes described as blobs-versus-chunks). However, WordPress’s focus on content publishing has led to better tools for people writing articles. Drupal, on the other hand, pushes you to think about content as being made of lots of pieces ("fields") that can be displayed and connected in many different ways. The more ‘article-y’ your information is, the better WordPress will probably be. Conversely, the more ‘album-y’ your information is, the more likely it’s a good fit for Drupal.

2. Will you use your content on a website or in many different places?

Both WordPress and Drupal can make great websites AND push content to other tools and systems. WordPress has a strong website-first frame of mind. Drupal, on the other hand, wants to be a content hub that pushes information out to the web along with many other platforms, like mobile apps, kiosks and other systems. If your project has a clear answer in one direction or the other, score +1 for that CMS.

3. Do you want to control costs or control details?

You can build a cheap Drupal site and an expensive WordPress site, but on average, Drupal projects are more expensive and more customized than WordPress projects. Most of us probably say that we want to control costs… until we realize that we also want things to work in a very specific way. Think about whether or not you want things ‘just so’ or if you’re fine with things that look and work ‘pretty well’ out of the box. Translated to other experiences in life, that might equate to fast casual versus fine dining or custom versus prefabricated cabinetry. Those aren’t perfect analogies, but the point is that neither is ‘right’ or ‘wrong’ - it depends on the situation. Again, give a +1 to the CMS that best fits your project.

4. Is publishing quickly more important than working with a team?

Both Drupal and WordPress allow you to start creating content as soon as you’ve got them up and running. Both of them also have ways to assign roles and do things like have a multi-step editorial workflows. However, WordPress’s mission to Democratize Publishing gives it a laser-like focus on making it easy to start making content. Drupal, on the other hand, wants to facilitate Ambitious Digital Experiences. These tend towards larger projects and teams who need different roles and permissions. If your project has a clear answer in one direction or the other, score +1 for that CMS.

5. Do you want out-of-the-box solutions or customizable start states?

On the surface, Drupal modules are the same as WordPress plugins; contributed extensions that you can add to your site for new features. If you scratch just a little deeper however, you’ll find that WordPress plugins are generally complete solutions that work on their own. Drupal modules, on the other hand, tend to work more like ingredients in cake - first you add flour, then eggs, then baking soda, etc. until you have the exact cake you want.

The advantage of the WordPress way is that things just work out of the box; it’s the philosophy of “Decisions not Options” in action. The advantage of the Drupal way is that a site admin can configure functionality in any way desired, now or in the future. Drupal gives you a pantry of ingredients and asks you to be the chef. WordPress gives you prepared meals. Evaluate your own project and give another point to any clear winner.

6. Does your team’s background lend itself to one CMS or the other?

You can build complex functionality in both Drupal and WordPress without ever needing to write a line of code. WordPress plugins make it easy to add features quickly. Drupal goes out of it’s way to make sure site administrators can combine functionality in any way they want. This being said, many projects eventually get to a place where something custom is needed. Happily, the option to extend either system is at the heard of all Open Source tools and both Drupal and WordPress in particular.

When it comes to how that work is done, however, your team may have a preference. WordPress’s focus on Democratizing Publishing has made a corollary value of being able to run in many environments, including those that use older versions of PHP. As such, WordPress’s code is procedural and doesn’t use modern PHP conventions, although there are some projects that aim to bridge that gap. Drupal, on the other hand, has embraced a more modern PHP approach and rewritten itself to use Composer, Symfony, PSR standards and more. If your technical team has a background that looks more like one of those than the other, score +1 for that CMS.

And the Winner Is…

You! Congratulations! You have two great content management systems to choose from. If you were keeping score and got four or more for a particular CMS, that’s a very strong indicator it will be the right tool for the job. If you’re more in the middle, that might be a good sign that you should talk to someone who supports both and is willing to listen to your ideas.

Contact Pantheon Sales to Pick Your CMS

What If I Have Many Sites / Projects?

You’re in luck! You don’t have to choose the same way for every single project. The technologies involved are highly compatible, so the infrastructure needs are very similar. If you have the foresight to pick Pantheon as your platform, you can ignore a whole class of potential concerns here.

The skills involved in designing, building and maintaining Drupal and WordPress are also quite similar, so any team that is able to learn and support one of these systems is well-qualified to support the other (as long as you give them some training on the differences).

Also, as CMSs built for the open web, both WordPress and Drupal are based on common web standards such as HTML5, CSS3, and modern JavaScript. Many organizations find great value in investing in a front end framework that can be applied across a wide variety of projects, including different Drupal and WordPress projects.

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Supporting WordPress and Drupal Together

If you’re an agency that builds and/or supports web projects for others, you can absolutely add both of these systems to your toolkit. Doing so will give you more ways to say ‘yes’ to your clients. Once again, Pantheon is your perfect partner for doing WordPress and Drupal, and we work with many successful agencies who do precisely this.

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Pantheon Supports Drupal and WordPress

Fast, Powerful, AND Easy to Manage

If you’re looking to deploy WordPress, Drupal, or both and you want the end result to be fast, powerful, and easy to manage, Pantheon is your easy button. Our industry leading speed is real and measurable. Our unique architecture allows us to scale your site like none other. Our tools to manage many sites, manage the teams that support them, and coordinate the workflows that power them are at the core of what we do. Want to get started? Contact us today - we’re happy to help you succeed.