Optimizing Your MarTech Stack
Learn How to Build a Scalable MarTech Stack to Drive Long-Term Growth
Elissa Fink
Pantheon Board of Directors
About this webinar:
Marketing has a key role in running the website, and your MarTech stack is how you're going to scale successfully. Learn from the CMO who took Tableau from $5 million to $1 billion and her experience leading a cross-functional team using WebOps.
What you’ll learn:
- How Tableau marketing was able to scale with confidence
- How your Martech stack impacts your customer flywheel
- Why marketers need to own the website
- Ideas on how you can drive long-term growth
