From Bottlenecks to Business Value: Modern Web for IT Leaders

Modern websites are sophisticated business systems, but too often, they’re held back by outdated architecture, conflicting priorities, and friction between teams.

But it doesn’t have to be that way! In this eBook, we’ll share how IT leaders can work with marketing to create the systems, process, and architecture that will just work. And when the web works? You can spend your time on something else.

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A collage featuring hands typing on a keyboard with the ebook title above: The Five Jobs of the Modern Web.

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The IT Leader’s Web Modernization Checklist

  • Identify your site’s core business function(s)
  • Align architecture to performance goals
  • Enable Marketing without sacrificing stability
  • Modernize your governance and deployment practices
  • Move beyond “keep the lights on” to strategic value creation

Get Aligned with Marketing

86% of senior IT and Marketing leaders say misalignment between teams reduces business performance.
Accenture Interactive & Forrester

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