A/B Testing for WordPress & Drupal

Webinar Length: 57 Minutes

Accurate A/B tests can make a huge difference to the performance and optimization of your website.

The team from Optimizely, the experimentation platform, joins up with Pantheon to explain why A/B testing is essential to the success of you and your clients’ websites. This on-demand webinar covers what A/B testing is, why you should care, and how to best integrate A/B testing into your daily website practices without major investment in infrastructure.

What You'll Learn:

  • How to optimize your website with A/B testing best practices
  • Different stages of A/B testing optimization demonstrated with two live demos
  • Three pitfalls of A/B testing, and how to avoid them
  • How to build a testing culture and maintain consistent growth

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A person using a laptop while sitting on a flying paper airplane

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About This Event

Accurate A/B tests can make a huge difference to the performance and optimization of your website.

The team from Optimizely, the experimentation platform, joins up with Pantheon to explain why A/B testing is essential to the success of you and your clients’ websites. This on-demand webinar covers what A/B testing is, why you should care, and how to best integrate A/B testing into your daily website practices without major investment in infrastructure.

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Runner in starting position, wearing a tie die jersey

Speakers

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Matt Stodolnic Headshot

Matt Stodolnic

VP Marketing & Alliances
Pantheon

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Matthew Auerbach Headshot

Matthew Auerbach

Developer Evangelist
Optimizely

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Brad Taylor Headshot

Brad Taylor

Senior Frontend Engineer
Optimizely

A/B Testing for WordPress & Drupal

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