Gain Credibility
Be Proactive with Your Website
Steve Persch
Director, Technical Marketing
Aaron Baker
Associate Director for Content Strategy, Harvard
Kyle Unzicker
Creative Director, Modern Tribe
About this webinar:
How much say do you have when it comes to the budget, tools, and talent associated with your website? If you're in marketing, you should have a seat at the table! You understand your customers best but, so often, you're stuck in the Development backlog with limited access to updating your website quickly and really putting it to work.
In this session you’ll learn what actions are needed to own and maintain a high functioning site. By creating a strong credible foundation, you empower your team to confidently own the website so they can deliver the best customer experience.
